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How we make this content
Health information is only useful if you can tell where it came from. This page sets out exactly how articles on this site are researched, written, reviewed and kept current.
In short
Writers research from primary sources. A qualified clinician reviews every health article before publication. Review dates are shown on the page. We do not accept payment to influence medical content.
1. Choosing what to cover
Topics come from the questions people actually ask — search demand, reader mail, and gaps we notice in existing coverage. We prioritise subjects where the available information online is poor, contradictory, or wrapped in so much euphemism that it fails to answer the question.
2. Research
Writers work from primary and authoritative sources: peer-reviewed research, systematic reviews, and clinical guidelines from national bodies. Where the evidence is genuinely uncertain or contested, we say so rather than picking a side for the sake of a cleaner headline. Single studies are treated as single studies, not as proof.
3. Writing
Articles are written in plain language at a reading level most adults can follow comfortably. We use accurate anatomical and clinical terms, and explain them on first use. We avoid euphemism on sexual health topics, because vagueness is one of the main reasons people leave a page without the answer they came for.
4. Medical review
Every health article is reviewed before publication by a clinician practising in the relevant field. The reviewer checks factual accuracy, the strength of the claims made, and whether any advice could cause harm if followed without a consultation. Reviewers can require changes, and articles do not publish until those are resolved.
5. Updates
Guidance changes. Every health article carries a review date, and is revisited at least once every twelve months, or sooner when relevant guidance or significant new evidence appears. When an article changes materially, the date is updated and the change noted.
6. Corrections
If we get something wrong, we correct it and say so on the page. Reports of errors can be sent through the contact page, and factual corrections are prioritised over everything else in the queue.
7. Independence and funding
Medical content is not for sale. Advertisers and commercial partners have no input into what we cover, what we conclude, or which products are mentioned. Any commercial relationship that could reasonably be seen as a conflict is disclosed on the page where it applies.
8. What we will not publish
- Diagnostic or prescribing advice for an individual reader.
- Claims that a product cures a condition without solid evidence behind it.
- Content that shames readers for their bodies, choices or histories.
- Sexually explicit material. This is a health publication, not adult entertainment.